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Branding

5 Unique Ways to Increase Your Brand Awareness in 2024

Brand awareness is increasingly important for your business and especially so for your Search Results in Google. First,…

February 27, 2018 · 6 min
Smartphone resting on a keyboard displaying a social media app with platform icons including Twitter and LinkedIn
Digital Marketing

Advantages of Multichannel Marketing

Nowadays, online consumers have more options than ever. They can interact with various businesses wherever they choose, and…

February 26, 2018 · 7 min
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Digital Marketing

How to Lay the Foundation for SEO When Starting Your Business

Search Engine Optimisation is best achieved when built into a website and digital marketing strategy from the start.…

February 13, 2018 · 6 min
different colored pastels
Blogger Help

The Science of Colour Use In Marketing

The sense of sight is the strongest developed sense in most humans. It is, therefore, no surprise that…

January 12, 2018 · 5 min
Silhouette of a person standing on a rooftop overlooking a city harbour at vivid pink sunset
Digital Marketing

Risks to Understand When Outsourcing Online Services

When it comes to getting an extra hand in helping out with business, many are turning to outsourcing…

January 2, 2018 · 5 min
Digital Marketing

Marketing toolbox guide: What should you use in your industry?

When you’re running a business, you always want to know the perfect marketing strategy. What type of marketing…

June 2, 2017 · 8 min
Digital Marketing

Matter Solutions’ End of Financial Year Deal

It’s nearing the end of the financial year, which means it’s the perfect time to reflect on your…

May 16, 2017 · 6 min
Digital Marketing

Uncover your unique value proposition

A unique value proposition (UVP) is something that is vital for every business. It could be the difference…

May 3, 2017 · 9 min
Hand holding a smartphone with a shopping cart icon and Buy button on screen, representing mobile ecommerce checkout
Digital Marketing

How to Decrease Cart Abandonment

UPS has found a whopping 90% of online shoppers have abandoned a cart. Most online shoppers will be…

April 7, 2017 · 9 min
Cartoon illustration of a woman with a shopping basket browsing food products on a large smartphone screen
Digital Marketing

The best ways to create customer loyalty

These days, it’s very easy for a customer to quickly check out the competition and find someone else…

March 23, 2017 · 8 min
Digital Marketing

Buffer vs Hootsuite – which one is right for you?

So you’ve got a social media account and have decided that you need to use a management tool.…

March 8, 2017 · 7 min
Business professional reviewing documents and wireframes at a desk with a laptop and coffee
Digital Marketing

Changing Domain Names? Here’s Everything You Need to Know

The idea of changing domain names can be a scary thought. However, there are many reasons why it…

February 10, 2017 · 11 min