Author: ben
Websites from a bad neighbourhood
Before planning an SEO strategy for a website it is important to get a clear picture of its…
Our Outreach Process: The DREAM Model
We have been conducting outreach at Matter Solutions for quite some time. Outreach is probably one of the…
Exact Match Domains Hit by New Google Update
Last week Google’s Head of Spam Matt Cutts tweeted a small algorithm change aimed at adversely affecting low-quality…
Capt’n Matt Cutts!
We would like to thank Matt Cutts for getting involved in Matter Solutions' Talk Like a Pirate Day…
Arr… me ‘arty’s!!!
It's been business as usual at Matter Solutions HQ today...! Although we are always happy to jump on…
Ten Creative Link-Building Techniques
Got Links? The recent Google updates have caused SEO to evolve into more of a collaborative inbound marketing…
WordPress – Changing the on page title without renaming the page
From working with an in house SEO team, I regularly get asked about changing particular sections of text…
Introduction To Attribution Modelling
Since the addition of Multi-Channel Funnels to the Google Analytics, API companies have been able to create insightful…
How to learn about SEO
Being a ‘newbie’ to Search Marketing many people have asked me how I learned about SEO and digital…
Content Centric Design Part 1 – Avoid Website Development Delays
Will this Website Ever 'Go Live' If your experience of building websites is anything like mine, on many occasions you've found…
Migrating email from one Google Apps account to another
Migrating email from one Google Apps account to another isn't easy... well actually it is.... but after spending…
AdWords – Structuring a Campaign
Deciding how to structure a client’s account into campaigns means that you need to understand what settings can…